Wine World — Global Wine Search Platform — Case Study

Launched in 2012, the world's wine search platform with a huge database — 16,000+ professional articles, 20,000+ Q&As, 6,500+ winery profiles, 700,000+ wine listings. Wine demands true temperature-controlled storage that ordinary warehouses can't provide.

✕ Before Working With Us

Wine needs strict conditions; the provider had no professional temperature warehouse — poor taste, spoilage
Lack of expiry management caused expired, unsellable stock
Bulky goods and poor surrounding facilities made loading/unloading difficult
Weak provider with a small, non-expandable warehouse

✓ After Our Solution

Invested tens of millions in a 5,000㎡ high-standard temperature warehouse with imported chillers, dehumidifiers and temp/humidity monitoring
Strict inbound inspection and expiry control for FIFO, meeting each platform's expiry rules
Own logistics fleet with full facilities for easy loading and large-vehicle parking
Six warehouses in Shanghai across Baoshan and Jiading — big warehouses flex well

Results Achieved

Effective packaging cut breakage to ~1‰, improving experience

Accurate stock and 99.98%+ dispatch accuracy

Zero damage to stored wine during the partnership

Strict expiry management — never an expired bottle

Flexible space rules cut storage cost by 20%

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📍 Nanxiang Town, Jiading District, Shanghai